Elnagh

The brand changes its image but not its identity

The Brand is the sign, the symbol, and the signature of a company and its products. Reviewing the history of Elnagh, we see a company established in a specifi c geographical location but whose outlook has always been National, European and International, prompted the idea of modernising the Elnagh Brand by reinterpreting and incorporating into its Logo the symbol of the city to which its history is tied: Milan. This great city, the capital of Lombardy region, has always been a hub of Italian modernity and industrial design, and in this sense Elnagh is a “Milanese” company in every respect.

That is why the new Brand Logo incorporates the “Snake” symbol from Milan’s coat of arms, chosen by Elnagh to signify belonging, as a symbol of style, and to mark the strength of the company’s evolution and history.